SheStarts was co-founded by
​Nancy Cremins and Liz O'Donnell.

Liz is the General Manager of Double Forte Public Relations and Marketing Services. She has spent most of her career helping companies create and execute communications and marketing programs that track to business objectives and drive measurable results and impact. Liz has worked with start-ups as well as Fortune 50 companies. Her clients have ranged from enterprise and consumer technology companies to large commercial banks to sustainable building materials and mainstream consumer products.

As the author of Mogul, Mom & Maid: The Balancing Act of the Modern Woman, and the founder of Hello Ladies, a top 100 websites for women according to Forbes, Liz  is passionate about helping women thrive and helping companies reach and mobilize this powerful resource.

is a  passionate supporter and advisor to startups, with a particular interest in assisting female-founded startups. In her practice, she handles a broad range of matters encountered by entrepreneurs and startups with a focus on dispute resolution and employment matters. As a strategic thinker and creative problem-solver, Nancy prefers to resolve disputes as early in the process as possible. She is also a trained mediator. 

Nancy was a member of the inaugural class of the Boston Pipeline Fellows that teaches women to become angel investors. She has served as a member of the board of Women’s Bar Association of Massachusetts since 2005 and completed her term as WBA President in March 2012.

Read more about Nancy and the origins of SheStarts here.

 

Women entrepreneurs often find themselves constrained by internalized fear-based beliefs about morality, responsibility, and their role in society, which can prevent them from taking bold action and pursuing their full potential. Understanding fear-based morality explores how the transition from a protective, fear-driven mindset to a love-based, responsibility-centered approach can liberate women to lead with confidence, make decisive choices, and create meaningful impact in their businesses and communities, enabling them to move beyond self-doubt and embrace the role of true guardians of their own vision and values.